In the last two years, the complexity of successfully monetizing games has increased by a factor of 10. Further, the need to alter monetization strategies post game launch has changed from an “if” to a “when.” Add to this the challenge of maximizing worldwide profit while removing the risk of fines, fraud and security issues and you end up with a very large need for technology and expertise. Digital River fulfills your needs as only a billion dollar e-commerce giant can. Your net gains will be more profits and more time to focus on creating fun.
Our e-commerce systems support thousands of game monetization strategies. This depth and breadth allows you to execute the
exact business model that you
need.
Further, it allows you to quickly capitalize on shifts in customer preferences as your game matures.
Monetize
Optimize ARPU by blending micro-transaction, virtual currency, cloud-based subscription, episodic, user-generated content, secondary market, advertising, and rental and hard good models.
Recruit, Retain, Win-back
Drive acquisition, loyalty and engagement through coordinated affiliate, email, advertising and search messaging channels.
Sell
Leverage optimized storefronts in-game, on social networks and through web properties to cross-sell, up-sell and close your customers where they are.
Collect, Keep, Recognize:
We have an entire division of specialists who know games inside and out. They are masters when it comes to optimizing commerce and driving revenue using best-in-class tools and proven growth strategies.
Maximize in-game revenue, real and virtual
When it comes to managing the intricacies of in-game e-commerce, including micro-transactions, virtual goods trading and currencies, universal wallets, and more, Digital River has the deep global experience you can depend on.
Turn recurring billing into recurring profit with cloud-based subscriptions
Subscription management is one of the ways you can transform gaming from a one-time purchase to an ongoing revenue model. Flexible, scalable and cost- effective, Digital River delivers a feature-rich subscription solution that you can tailor to meet the needs of your global customers. You can:
Our full-service subscription management and billing solution is powered by our world-class, cloud-based global e-commerce infrastructure. Our subscriptions solution combines key criteria for renewal success – a global footprint that facilitates a wide range of payment methods, multiple currency support and local card acquiring, optimized billing and card authorization processes, and customer communication.
There’s more in-store for you and your customers
To boost online game sales, Digital River will design, build and host your branded e-store. Whether customers purchase games for download, have them shipped or play online, the entire online experience will be seamless and effortless for both you and gamers.
“Digital River’s robust global commerce platform and invaluable
account and marketing support have helped us build a profitable
global e-business. We have
not only increased our revenue and customer retention, but have also
lowered our costs to acquire new customers.”
“We selected Digital River as our e-commerce partner because of the breadth and depth of its services as well as its global
expertise. By working with
Digital River, we’ve been able to extend digital delivery services to our customers in North America, EMEA and Japan and
streamline our operations across
all of our markets.”
“We continue to expand our relationship globally with Digital River.
This expansion into Europe is a good reflection of those
efforts. With this move, we
can generate greater operational efficiencies, gain deeper, more
consistent insights across all of our key geographies, and more
easily maximize our
direct-to-consumer efforts.”
“By marketing and selling our PC games through the THQ store, we can take advantage of the expanding popularity of online
purchasing and downloading among
gamers. Working with Digital River enables us to provide a consistent and reliable purchasing experience, and concentrate on
developing leading games
rather than running a 24X7 e-commerce operation.”
> World-Class Clients
Activision, Aspyr, Atari, CapCom, CipSoft, Electronic Arts, Mattel, NVidia, Prima Games, Turbine, THQ, Ubisoft, Wizards of the Coast, Wooga and more.