Consumers are buying consumer electronics (CE) online more than ever. Combine that with the squeeze that bricks-and-mortar stores are putting on margins, and it’s easy to see that for CE manufacturers, selling direct is no longer just an option – it’s a necessity. That’s why manufacturers are turning to direct-to-consumer (D2C) sales—and to Digital River.
Making a play for online markets doesn’t have to threaten your channel partner relationships. When CE companies combine a multi-channel strategy with Digital River’s online knowhow and global infrastructure, it’s more possible than ever to strike a profitable balance between a direct and indirect channel strategy.
By partnering with Digital River, you can speak to millions of global consumers who are not only researching products online, but willing and able to buy now—and who are ready to purchase directly from manufacturers like you.
Digital River’s fully integrated D2C capabilities spare you the time and expense of building, managing and
growing an
e-commerce presence. Because
we handle the e-commerce details,
you’re able to reach global markets faster with an effective online sales presence that sparks the sale.
Digital River not only provides CE companies like yours the latest technologies, but also lowers your cost of implementation. Our solution shields you from fraud, tax, export and regulatory fee risks; scales your global presence quickly to handle growth; and ultimately keeps you ahead of your competition.
Our direct-to-consumer solution is comprehensive and designed to grow with your business.
Worldwide fulfillment expertise
Fulfillment models can vary greatly. You need a solution that works best with your product mix, regional sales volume and other dynamic factors. Our fulfillment models are global, flexible and scalable to meet your unique business requirements. Create a combination that works best for your business:
Global fulfillment partners
To help you efficiently and dependably deliver orders to your consumers, we’ve created a global network of fulfillment companies. Through this network, you can easily gain access to new geographies, expand your consumer base and generate sales from all corners of the globe. We have fulfillment partners in:
Cloud-based Subscription Billing and Commerce automates recurring revenue streams
Flexible, scalable and cost-effective, Digital River delivers a feature-rich subscription solution that you can tailor to meet the needs of your global customers. Sell everything from access and membership fees to warranty periods, service contracts, and physical product accessories. With our subscriptions solution, you can:
Choose from flexible usage models for physical products – Digital River’s cloud-based billing capabilities allow you to establish a unique subscription business for physical products and complementary electronic products and services. You can select from a wide range of recurring billing terms and use various payment models.
Generate Additional Revenue with a Range of Programs – A wide range of merchandising capabilities helps you attract new subscribers, raise average order value and increase revenue. Take advantage of:
Compliance framework
If your products require recycling at the end of their use, then you need to comply with regional mandates for
product disposal and recycling.
Digital River’s Regulatory Fee Management tool is one of the e-commerce industry’s first comprehensive and
automated tools of its kind. It provides
regular updates of country-specific mandates and regulations for hazardous substances, waste from electrical and
electronic equipment (WEEE), battery
recycling, and reprography and private copying of copyrighted materials.
With Digital River’s Regulatory Fee Management tool you can…
World-class e-marketing tailored for the CE market
Some of the most notable CE brands have strengthened their brand loyalty and grown their global sales using our powerful marketing tools and marketForce interactive agency:
Learn more about Digital River’s e-marketing solutions.
“Digital River’s robust global commerce platform and invaluable account and marketing support have helped us build a profitable
global e-business. We have not only increased our revenue and customer retention, but have also lowered our costs to acquire new
customers.”
“We selected Digital River as our e-commerce partner because of the breadth and depth of its services as well as its global
expertise. By working with Digital River, we’ve been able to extend digital delivery services to our customers in North America,
EMEA and Japan and streamline our operations across all of our markets.”
“We continue to expand our relationship globally with Digital River. This expansion into Europe is a good reflection of those
efforts. With this move, we can generate greater operational efficiencies, gain deeper, more consistent insights across all of
our key geographies, and more easily maximize our direct-to-consumer efforts.”
“By marketing and selling our PC games through the THQ store, we can take advantage of the expanding popularity of online
purchasing and downloading among gamers. Working with Digital River enables us to provide a consistent and reliable purchasing
experience, and concentrate on developing leading games rather than running a 24X7 e-commerce operation.”
> World-Class Clients
Acer, Canon Europa, Data Robotics, Kodak, Lenovo, Logitech, Netgear, Nikon, Philips, SanDisk, Seagate, Targus, Western Digital and more.
At Digital River’s Globalocity e-commerce conference, CEO Joel Ronning discusses the evolution of e-commerce and its powerful impact on customer relationships.